When was the last time you had an “Oh Sh%# Moment!”? This is the human experience before you do something you have never done before. It is the opportunity that will stretch you further than you have been stretched and challenge you in ways you’ve never been challenged.
The OS!M is an indicator, a moment where you must choose or pick. This indicator is telling you to go towards instead of walking away, to get closer instead of pulling back, to take the risk instead of playing it safe. It is what makes those around us leaders versus followers, business owners versus business workers and inventors versus consumers. When was the last time you had an OS!M moment and what did you do?